Being a social media rock star is something many people dream of but few achieve. They think all it takes is one lucky break and they can have tons of followers and be well known online. Becoming an influential person online takes a lot more effort and hard work then a lot of people understand. Its a daily grind of creating valuable information and connecting with people on a digital and personal level. So no matter where you are at with your online presence building, these tips will help you along the way.
Don’t Give Up
Gaining a following online and having people who trust you and look to you as an influence takes a long time and lots of hard work. This is definitely not an instant gratification if that’s what you’re looking for. To maintain your determination, create little goals for yourself along the way. This will help you connect directly with those of you that begin to follow you and allow you to grow your presence at a steady pace.
Know Who Follows You
As your starting out, take the time to get to know your audience. Find out why they follow you, what they like and dislike about you. Figure out what type of content or information they want to see and what makes them share that information with their friends. Starting out, you will be able to connect with your audience in a lot more direct manner. This information you can gather and learn will be vital as you continue your journey. Share interactions back and fourth, comment on there comments and ask them questions. This information will prove to be extremely valuable to you as your online presence grows.
Engage. Engage. Engage.
Engaging your followers is what will lead to more of your information being shared and recommended. This is not an easy task though. Just make to sure to be constantly providing valuable information and following up on that information. If someone ask you a question, then answer that question. Get them invested in you and show them you are investing yourself in them. Just always be working at engaging your followers and creating that bond of trust.
Find Companies Who Fit Who You Are
When you get to the point that you decide to start promoting products or doing something else, then you want to make sure that the products you are offering, fit to your followers. If your audience mostly follows you because you share valuable information on health & nutrition, then don’t try to push a set of wrenches on them. Make sure companies you join with fit you and your market. This way, your followers will trust your opinions and not think you are just pushing some product.
Don’t Be Afraid
As you grow, you are definitely going to get push back from some followers and companies. Don’t be afraid of the road ahead though. If you have problem followers, then handle it appropriately. Don’t let them get you down. Also, don’t be afraid to reach out to companies that may be bigger then you. You never know what they are looking for or who they are looking for. Just always make sure that whatever you do, you do it for your audience and do it for your followers. Its you that they trust.